Confusing Activity With Accomplishment

Zig Ziglar recounted the story of French naturalist Jean Henri Fabré who conducted an experiment in the 1800s with Processionary Caterpillars. They’re called Processionary Caterpillars because they follow each other in procession. Fabré lined up these caterpillars along the rim of a flower pot in a never-ending circle to determine what they would do. He …

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How To Force a Promo Code on an Infusionsoft Order Form

You can easily pass a promocode in a product bundle link to your Infusionsoft shopping cart. But, unfortunately you can’t do that with your order forms. There are times you want to show that you’re discounting a product for a promotion but you don’t want your customers to have to enter the promocode themselves. Here’s …

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The Secret to Increasing Business Life Expectancy

China has inadvertently been killing some of its population for years.  In 1950 the government implemented a policy to offer free coal to cities in the north.  These poor cities needed the coal to keep warm during the cold winters.  The policy was ended in 1980, but now, years later, the life expectancy of the …

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7 Ways to Handle Unopened Email

WOW!  The last two months have been AMAZING.  Longest vacation ever.  I’ll find time to post about all that we’ve experienced and done sometime soon.  But now it’s time to get back to work. I received a VERY interesting letter from Sport Chalet a few weeks ago (just opened it since it was sent to …

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Track Your Leadsources Across Opportunity Stages In Infusionsoft

Tracking your expenses and return on those expenses in your business should be at the top of your priority list.  I’ve blogged about Lead Source tracking in Infusionsoft on multiple occasions.  But, I’ve had a few clients over the last year or so that need to see the data a bit differently.  When you have …

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Business Lessons From a Balinese Taxi Driver

Our deepest moments of learning often come in the most unexpected ways.  This last week I learned powerful marketing lessons from a taxi driver in Bali that are etched in my memory forever.  The best part is that he wasn’t “teaching” and he never mentioned anything about “marketing”.  Since my young teenage years, I’ve wanted …

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What I do appears unreasonable to other men

One of my favorite books of all time is Endurance: Shackleton’s Incredible Voyage.  It’s a story of defeat and success.  In 1914 Ernest Shackleton led a group of explorers to make the first crossing of the Antarctic continent.  As they approached Antarctica, their ship, the Endurance, become stuck in the ice and they began a …

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