Marketing

What’s Your (New) Publicity Plan?

Note: This post was archived from the Infusionsoft Blog. More details here.  Some people say traditional public relations (PR) is dead. Whether that’s true or not is up for debate between PR professionals, but there are certainly many new, easy ways to get publicity (ahem, free traffic) on your own. You may be neglecting PR …

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Run Your Business in Infusionsoft WITHOUT a Website

Note: This post was archived from the Infusionsoft Blog. More details here.  I know, it sounds crazy, but some people don’t have a website set up for their business yet.  Or, its really bad.  Or, they really just don’t need one.  I’m going to show you how you can run your entire online business using …

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The Death of the Free Report (and the eBook)

Note: This post was archived from the Infusionsoft Blog. More details here. I have a problem with marketers only offering free reports and eBooks for their lead capture. You see, thousands of business owners out there toss up a Website because they think if you have a website you’ll make money on the Web automatically.  …

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What’s Your Snow Leopard?

Note: This post was archived from the Infusionsoft Blog. More details here.  This week, Apple released the latest version of their operating system, Snow Leopard. I urge you to go look at Apple’s site and take in their marketing message — even if you don’t own a Mac. You’ll notice it’s all about “refinements.” They’ve …

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Advanced Open Email Tracking With Infusionsoft

Note: This post was archived from the Infusionsoft Blog. More details here. Also, there is now a MUCH simpler and easier way to do this. It’s one of the hacks presented in our 2014 12 Hacks of Christmas series. Check it out here.  A common request from advanced users, is to perform actions when an …

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Have You Increased Sales During the Recession?

Note: This post was archived from the Infusionsoft Blog. More details here. I recently came across a blog post focused on what small businesses are doing to increase sales during the recession.  At Winning Workplaces, they surveyed their registered users and their honorees to find out what tactics these businesses are employing to drive sales.  …

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Big Business (Tries to) Go Small

Note: This post was archived from the Infusionsoft Blog. More details here. A couple weeks ago, Dave and I were invited to attend the Warrillow Summit in Las Vegas, which focused on connecting big business companies around small businesses needs, interests and demands. We met many great folks there, but something got me fired up …

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Recession: The Land of Opportunity

Note: This post was archived from the Infusionsoft Blog. More details here. I’m starting to get tired of people whining about the economy — don’t get me wrong —  I’m super empathetic with people whose lives have been devastated by what’s going on.  In fact, in 2001 I also experienced a layoff during the dot-bomb …

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