Since Box Out Marketing was founded, there’s been some confusion, not only about managing Infusionsoft, but about what our role is in the Infusionsoft consulting space. Are we a campaign building firm? Are we a marketing firm? Are we copywriters? What exactly ARE we? And the answer to that question is: we are all of …
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It’s all about value. Value that’s defined by the prospect. All you need to do to create this content is ask three questions. What does your prospect want to know? What problem does your prospect really, really want to solve? If this is a big problem that can be sliced up into a lot of …
Here are 4 copywriting tactics to use once you’ve bought your traffic the right way. Each one tactic can increase the ROI on your ad campaign investment, and each one can shorten your sales cycle by accelerating the process of building a relationship with your prospect. Know Exactly What You Want To Do With Your …
Note: This post was archived from the Infusionsoft Blog. More details here. Last month, during InfusionCon, I noticed one of the road blocks that inhibits many entrepreneurs from using email marketing effectively is writing copy. In under 10 minutes, I will uncover a great method to write effective emails for your business. This copywriting method …