Good new!

I posted a few days ago about Infusionsoft’s new Campaign Builder Reporting, and that it was coming soon.   It’s now here!

Infusionsoft has just released new reporting in the Campaign Builder that provides much more flexibility, more data, and more ability to analyze the data in meaningful ways.

Here’s a video to explain what’s going on.

The most significant thing is that we now have the ability to see campaign performance data for any date range.

How Maximize Benefit From The New Campaign Builder Reporting

Marketing is always a “test and tweak” exercise.  Being able to try something new, run it for a while, and then compare the results to the past, is one of the most fundamental ways we grow businesses.

Being able to do that with Infusionsoft campaigns in the past has required a little foresight, some extra planning, and, in some cases, some additional tagging.

But now, as long as you keep track of when you make changes and what those changes are, you can pull the performance data for date ranges between changes to see how those changes effect performance.

It’s beautiful.


About Tyler Garns

Tyler Garns is best known for his work as the Director and VP of Marketing at Infusionsoft, where he led the marketing efforts that produced massive results between 2007 and 2012. But he’s also been the “go-to” Infusionsoft guy for many of the top marketers and Infusionsoft users out there. His combination of technical skill, Infusionsoft expertise, and marketing experience make him one of the most reliable sources of business breakthroughs for Infusionsoft customers.

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